Which is a benefit of using a Lightbox ad?
- You can run it on both the
Search and Display Networks
- You can use any Display
Network targeting method
- There’s no cost for
engagement with the ad
- You can be charged only for
click-throughs
The
correct Answer is:
- You can use any Display
Network targeting method
Explanations:
Here are
some of the benefits of using Lightbox ads:
- Connect with the right
customers: You can target your ads using all the different Display
Network targeting methods available, such as affinity audiences.
In addition, you only pay when people interact with your ad — for
instance, by hovering over your ad for two seconds.
- Captivate your
audiences: By using online resources you might already have like
videos or catalogs, you can create compelling ads that people can actually
explore. For example, you can create an ad that expands to a full-screen
canvas, or you can create an ad that plays a video within the page.
Which-is-a-benefit-of-using-a-Lightbox-ad
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